Description
You know when a story isn’t working—but can you explain why? More importantly, can you fix it at the root level, not just treat the symptoms? In this advanced workshop, Jennifer Crosswhite reveals the brain science behind every “rule” of storytelling. You’ll discover why readers’ brains crave specific patterns, why certain plot structures feel satisfying while others fall flat, and how cognitive science explains everything from character arc to pacing. Understanding the “why” transforms you from an editor who follows rules to one who knows when and how to break them brilliantly. We’ll dive deep into the neuroscience of reader engagement: how the brain processes story, why it bonds with certain characters, and what triggers that “can’t put it down” response. You’ll learn to identify the difference between surface problems and wound-level issues, diagnose why readers disconnect at specific points, and provide solutions that address core story problems rather than cosmetic fixes. Through advanced manuscript analysis, you’ll practice identifying cognitive dissonance in character development, finding the missing neurological triggers in “boring” scenes, and understanding why some beautifully written books still fail to engage. For experienced editors ready to level up their diagnostic and problem-solving skills.
