Effective Marketing for Editors, Jennifer Vander Klipp




One audio recording from PENCON 2018

Effective Marketing for Editors
Jennifer Vander Klipp


Do you have a website that has clients begging to work with you? Even if you aren’t using your website to book clients, most clients will want to see your website to check you out. How well does it reflect your experience, your knowledge of your clients’ problems, and the satisfaction of your past clients? With techniques used by people such as Michael Hyatt and Donald Miller, we will walk through the elements of your website and social media accounts and teach you the reasoning behind each element, so clients will view you as the expert who can solve their problems. Included is a step-by step guide for making the most out of your website and social media accounts.